Author: priyanshu thakur

Top Digital Marketing Trends in 2024😳

Top Digital Marketing Trends in 2024😳

Posted on by priyanshu thakur

Digital Marketing Trends To Expect in 2024

As we prepare for a digital marketing landscape four years later, the market trends to follow are just as exciting and even more relevant. Staying up to date with them can thus lead your business ahead and help you connect more effectively. In essence, an overview of digital marketing trends that will define 2024.

Overview of 2024 Digital Marketing Trends and SEO strategies from Seek Digital Academy.

1. AI in Marketing

Digital marketing is something Artificial Intelligence (AI) has become heavily involved with now. AI is allowing business owners to predict the need for their market, from chatbots speaking with customers all the way down through tools offering personalized content. In 2024, more companies will ensure their marketing is smart and accurate by adopting AI.

2. Voice Search

As more and more people are using voice-based assistants like Alexa, Google Assistant etc., it cannot be avoided doing everything possible to optimize a website for the usage of voice searches. In other words, writing in the way we speak and addressing typical queries that people may ask. Keywords will continue specially since, in 2024 voice search will become an important element of SEO strategies.

3. Video Content

the ultimate way to get your audience interacting with you. Video Content Whether it is Short in Instagram or Long on Youtube Live videos, tutorials and interactive options will be vital to increase engagement & sales in 2024.

4. Data Privacy

It is all about data and how the people who generates this take their own data into account if it were them generating from scratch, not to mention governments making these easier/harder with new rules on privacy. By 2024, businesses will have to reveal the way they compile and use consumer data. The more honest and transparent you are, the easier it will be to gain trust from customers.

5. Personalized Marketing

Personalized marketing is more than just a first name in an email. By 2024, companies will re-evaluate data to develop in-the-moment customer personalization based on behaviors and attitudes. This can contribute to stronger relationships and more sales.

6. Shopping on Social Media ( Digital Marketing Trends )

Instagram, Facebook and Snapchat are no longer just for sharing photos and videos but also places to shop. And in 2024, businesses should expect to make a substantial portion of their revenue from selling directly on social media.

7. Focus on Sustainability

But customers are more environment or ethical minded. 3) — Businesses focusing on sustainability (eco-friendly materials, and supporting fair trade; i.e., doing well by doing good)— will pull more of an audience that believes what they believe in… consumers who want the world to change accordingly.

8. Augmented Reality (AR)

From Wikipedia: Augmented reality (AR) is a live, direct or indirect view of a physical, real-world environment whose elements are augmented by computer-generated sensory input such as sound or graphics. More companies will deploy AR to offer their customers more immersive experiences in 2024 — say, testing out virtual wardrobe changes or seeing how that furniture would look situated against the wall at their house.

9. Educational Content

Everyone is in search of something that does not just help sell the product but also educate them somewhat. By 2024, they will have pulled ahead of the competition; thanks to their adroit use of concepts around content marketing (i.e., how-to guides, blogs and video) — which provide useful information for helping influence those potential new customers.

10. Influencer Marketing

The facts of influencer marketing are changing. Today, companies are looking to work with smaller-scale influencers that have a close relationship within their audience opposed too big mass follows. The number of their followers will be less relevant than the correct influencers for your brand in 2024.

Conclusion ( Digital Marketing Trends To Expect in 2024 )

In 2024, the future looks bright for digital marketing; and these trends provide you with strategies to reach out to customers who can help your enterprise gain more traction. Artificial intelligence, sustainability and experiential personalization aside — understanding how the market is moving will keep your business on pace. We can help you grasp these trends and jump on them to push your digital marketing activities further with Seek Digital Academy.

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How to Start E-commerce Selling Business ?

How to Start E-commerce Selling Business ?

Posted on by priyanshu thakur

How to Start E-commerce Selling Business on Amazon, Flipkart, Meesho Step-by-Step Guide.

Our New Blog On E-Commerce Marketing.

 

E-commerce is one of the essential directions for expansion into new regions or to Simply focus on selling your products online and making money doing so, Selling on Amazon, Flipkart, Meesho or any platform is very simple if you follow the correct steps. We have a handy beginner’s guide for you here.

1. Choose Your Niche

The very first step is to select what you want to sell. Whether it is clothing, electronics, personal products or anything of your interest. Picking a niche you actually like and that has market demand And you should research what people buy there. This will give you ideas about where to narrow down the sub-niches, later on depending of course in which one category or super-niche are willing invest time and focus most energy into building your brand up according to popular trends that dominating other brands harmlessly.

2. Register Your Business

You need to have your business registered before you start selling online. It can be a partnership, private limited company or even sole proprietorship. People You will need to take a GST number, as most e-commerce platforms in India mandate it for you to sell.

3. Select the Right Platform

Select The Platform on Which You Want to Sell Your Products Below is a quick snapshot of some popular platforms;

Amazon: Best for most products with a massive customer base

Flipkart: Best for electronics, lifestyle etc.

Meesho — to resell products, mostly for the fashion and lifestyle segment.

Sell on one platform or offer your products across all platforms for a wider reach.

4. Create a Seller Account

After deciding the platform, you have to open a seller account for that. Here’s how:

Amazon: You must register by visiting the Amazon Seller Central website. Details about your business, GST number and bank account details.

Flipkart: Signup at Flipkart Seller Hub with your business details, bank information.

Meesho : Install the meesho app and register as a seller in it. It’s simple and quick.

5. List Your Products

Once you have created your seller account, the next thing in line to do are list of products that can be bought. Here’s how you can do it:

Product Name: Give your product a clear and appealing name

Description: Write a thorough description that highlights interesting features, any materials utilized and why they are beneficial.

Images: Upload clear images of your product in different angles.

Price: Research products similar to yours on the platform and set a competitive price.

6. Set Up Payment and Shipping

All these platforms deal with transactions and shipping but you need to set up the default:

Payments: Select how you receive payments. Direct deposit to your bank account is available on most platforms.

Shipping: The logistics of shipping can be managed by the platform, or you can do it yourself. Platform-managed logistics is much more common (101 uses it, for example).

7. Promote Your Products

You can not sell your products if no one finds them attractive. Here’s how:

– Sponsored Ads: It is the advertising feature given by platforms where amazon and flipkart give you a chance to pay for ads in order.to improve your product visibility.

– Social Media: Post some of your products on social media so that you can reach as many eyeballs possible.

– Discounts and promotions: Sometimes discounts can motivate more buyers.

8. Manage Orders and Inventory

When your items go live you will see the purchases start to come in. Here’s what you need to do:

– Order Management: Keep an eye on new orders (daily)). Get them done right away,

Inventory Management: Avoid running out of stock by having complete visibility on what you have. Many platforms inform you that the inventory is running low.

9. Customer Service

This is the reason why good customer service matters so much in e-commerce. Answer customer emails promptly and manage returns or complaints properly. Satisfied customers are also more likely to leave positive reviews and return.

10. Analyze and Optimize

Use the sales performance analytics of TopSeller to track your progress. What sells well, what doesn’t and why? Using the data, tweak your product listings prices and promotional offers.

Final Thoughts

If you want to sell in bulk, e-commerce websites like Amazon, Flipkart and Meesho are some of the best platforms as these serve millions of customers. This will help you to set up your online store quickly and start selling in no time. The one thing you must always keep in your mind is that success does not come overnight you need to have patience, dedication and satisfied customers. At Seek Digital Academy we provide training that can help you to understand e-commerce as well digital marketing and be able to grow your business even more.

Visit Our Website To Know More About E-commerce Marketing – @seekdigitalacademy

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Top 20 Digital Marketing Tools You Need to Know !🤔

Top 20 Digital Marketing Tools You Need to Know !🤔

Posted on by priyanshu thakur

What are the Top 20 Digital Marketing Tools?

Our New Topic is Top 20 Digital Marketing Tools You Need to Know. The world of digital marketing is a daunting place, but having the right gadgets can help you make it work. There are tools to add functionality, do test runs of your website performance (track), manage social media accounts, and create content which is designed to engage with the people. In this blog post, I will take you through a list of the 20 most important tools every digital marketer should use to optimize your marketing efforts.

1. Google Analytics

Google Analytics — See who is visiting your site, where they came from and what are they doing when there. Once again, a behind the scenes look of how your website is performing.

2. SEMrush

SEMrush: SEMrush is an amazing tool for SEO as well content marketing. In can help identifying the right keywords, tracking your site performance in search results and checking competition status.

3. Hootsuite

If you have two just like me, then I highly recommend using Hootsuite to centrally manage both. This way, not only you can schedule posts but also keep a tab on how your content is performing and interact with the followers itself from one place.

4. Mailchimp

Mailchimp — On email marketing platform With this software, you can use to create and send emails, schedule automation for your email list and track how well those mailings are performing.

5. Canva

Canva to make graphic design easy It is the tool that you need for creating professional looking visuals in a matter of minutes — be it social media post or presentation.

6. Ahrefs

Ahrefs is a Power Tool for checking your backlinks, researching keywords and auditing your website. It plays a crucial role in your search engine rankings and competitor landscape.

7. BuzzSumo

BuzzSumo — Best for finding the popular content and trending topics. It can be great to get an idea of what is working well and identify new content trends that may help boost your traffic.

8. Google Ads

Google Ads — You can create targeted ads on Google and elsewhere. You set your own bid, select which keywords to advertise on and can track the performance of ads.

9. HubSpot

CRM — HubSpot is one of the best for content management, email marketing among other solutions. It is an all-in-one platform for managing and optimising your marketing activities.

10. Trello

8 — TrelloTrello is a project management tool that allows you to list your tasks and projects. And; it´s a great way to structure your workflows in collaboration with you team on the same page as well.

11. Moz

Moz: Moz tools do everything including —(keyword search, site audits) -ranking tracker etc. That way, you can increase the chances of your site appearing on search engine results.

12. Buffer

Buffer is a similar social media management tool that schedules posts and tracks performance on multiple platforms making it easier for us to manage tasks.

13. Yoast SEO

A search engine optimization plugin that is very popular for websites based on wordpress is Yoast SEO. That provides suggestions and insights to help you with your on-page SEO.

14. CoSchedule

2- CoSchedule Editorial CalendarThis tool is a marketer dreams. This is where you can track your content strategy and deadlines.

15. Sprout Social

Sprout Social is a tool that offers social media management and analytics to give you customer engagement (respond back) insights, contact email list alert notification when they engage with, an in-depth look at how your content performance on different platforms.

16. Adobe Spark

Adobe Spark is an excellent tool for creating quick and beautiful custom graphics, videos, and web pages. Ideal for creating visual content that pops.

17. Hotjar

Hotjar helps you understand web visitors by using heatmaps and session recordings to see how users are interacting with your website so that you can make optimizations.

18. Crazy Egg

If you want to understand your visitor interaction and make data-driven changes, Crazy Egg has a perfect heatmap and A/B testing functionality.

19. Slack

Slack is a messaging application that enables real-time communication for teams of people working together. It can be useful for coordinating marketing projects and giving updates.

20. Grammarly

It help you correct your writing for spelling, grammar and style checks. It can assist in making your marketing content both readable and grammatically correct.

Conclusion ( Top 20 Digital Marketing Tools You Need to Know )

From managing your marketing projects to executing them with great efficacy — these 20 digital marketing tools can really change the way you run and plan your strategies. Seek Digital Academy provides the best digital marketing courses and makes you understand how to implement these tools properly, it helps in increasing your skills up a notch. Whether you are an amateur in the field of digital marketing or just wish to upgrade your skills, our courses offer everything that would help you make it big.

Read More Blogs : Top 10 Ways to Improve Your Google Ranking in 2024

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Top 10 Social Bookmarking Sites

Top 10 Social Bookmarking Sites

Posted on by priyanshu thakur

 

Social bookmarking has become the choice of a large majority of digital marketers when it comes to off-page SEO strategies. The main benefit of top 10 social bookmarking sites is that it allows digital marketers to target a large chunk audience by creating numerous backlinks and that too for free. This is a proven tactic to generate traffic and brand promotion. Therefore, these qualities make social bookmarking a very efficient SEO strategy.

Bookmarking sites host huge number of visitors every single day. These websites usually appear on top of search engines page results when the user enters relevant search details. The user then visits these sites to find details about the product or details.

Off-page optimization is as important as on-page optimization. However, you must start with on-page SEO and then proceed to off-page SEO. Those who are beginning with SEO must know indexation strategies of their blog or website in search engines. Seek Digital Academy is a provider of SEO Course in Delhi. They can very well teach you the basic and advanced skills of both on and off page SEO.

Indexing your blog or website on big search engines like Google, Bing, and Yahoo is all the easier with social bookmarking. Social bookmarking is particularly useful in promotion and branding.

Here are the top 10 social bookmarking sites:

  1. PINTEREST: Pinterest has some of the most staggering statistics. The average monthly user base is upwards of 180 million. Till date, over 50 billion pins have appeared on this social bookmarking site.
  2. BIZSUGAR: Bizsugar values original, high-quality content related to marketing, business, and startup culture. This platform can be used to provide the required push to your business.
  3. REDDIT: Everything is found on Reddit. Bookmarks are created by users’ comments. Other users can upvote or down vote the content. Millions of users are active on Reddit therefore it’s the best bookmarking site for quickly promoting your brand.
  4. TWITTER: Everyone uses Twitter. It might not be your choice of bookmarking site but the traffic on it is very beneficial for content. If users find your content useful, relevant, and interesting, they might share or retweet it which is very beneficial for the popularity of your content and brand as well.
  5. DRIBBLE: Designers find this website particularly useful because of its ability to create numerous backlinks.
  6. DELICIOUS: It is a simple and intuitive bookmarking site for generating quick traffic.
  7. DIGG: Captivating content gets the right treatment at Digg. Digg users are very loyal and they hardly switch to any other bookmarking site once they get used to it.
  8. FOLKD: Folkd has a search bar which is pretty much similar to a search engine. The results are presented in a simple form which makes it easier for the user to draw conclusions from it.
  9. WE HEART IT: A large majority of users on We Heart It are women. Great visual content is available here.
  10. STUMBLEUPON: This is a popular bookmarking site mainly because of its intuitive user interface.

So, these are the top 10 social bookmarking sites. All this may seem like a piece of cake but it actually isn’t. You need proper knowledge to execute off-page SEO. Seek Digital Academy is one of the best Digital Marketing Institute in Delhi to learn about off-page SEO. They also teach how bookmarking websites can become your prime weapon for off-page digital marketing.

Also, Read this: https://bit.ly/2KGB13Z